• Written By Gregg Rosenzweig
  • Updated: November 8, 2023
We’re here to help you choose the most appropriate content types to fulfill your content strategy. In this series, we’re breaking down the most popular content types to their most basic fundamentals — simple definitions, clarity on formats, and plenty of examples — so you can start with a solid foundation.

What is a Presentation?

A communication device that relays a topic to an audience in the form of a slide show, demonstration, lecture, or speech, where words and pictures complement each other.

Why should you think of presentations as content?

The beauty of content creation is that almost anything can become a compelling piece of content . Just depends on the creativity used to convert it and the story that brings it to life.

defination of presentation

The long and short of it

Although the length of a presentation in terms of time can depend on the overall approach (Are you talking a lot? Are you referring to the screen in detail or not?), consider the number of informational content slides when tallying the overall presentation length. For instance, don’t include title slides in your tally when conveying length to a content creator.

A general guide to presentation length:

  • Short Form (5 content slides)
  • Standard Form (10 content slides)
  • Long Form (20+ content slides)

Popular use cases for presentations…

Let’s consider TED Talks for a minute: one of the best examples (bar none) of how words, pictures, and a narrative can make people care about something they otherwise might not.

These “talks” pre-date podcasts and blend a compelling use of language and imagery in presentation format to spread ideas in unique ways.

TED Talks have been viewed a billion-plus times worldwide (and counting) and are worth considering when it comes to how you might use video-presentation content to connect with your customers in creative, cool, new ways.

Business types:

Any company that has a pitch deck, executive summary , sales presentation, or any kind of internal document that can be repurposed into external-facing content pieces — without pain.

Presentation Examples – Short Form

defination of presentation

Presentation Examples – Standard Form

defination of presentation

Presentation Examples – Long Form

defination of presentation

Understanding Content Quality in Examples

Our team has rated content type examples in three degrees of quality ( Good, Better, Best ) to help you better gauge resources needed for your content plan. In general, the degrees of content quality correspond to our three content levels ( General, Qualified, Expert ) based on the criteria below. Please consider there are multiple variables that could determine the cost, completion time, or content level for any content piece with a perceived degree of quality.

defination of presentation

Impress your clients, co-workers, and leadership team with exceptional content for your next presentation, product demonstration, and more. If you need help getting your message across in a succinct, attention-grabbing, and persuasive way, talk to one of our content specialists today.

defination of presentation

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What is a Presentation?

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The formal presentation of information is divided into two broad categories: Presentation Skills and Personal Presentation .

These two aspects are interwoven and can be described as the preparation, presentation and practice of verbal and non-verbal communication. 

This article describes what a presentation is and defines some of the key terms associated with presentation skills.

Many people feel terrified when asked to make their first public talk.  Some of these initial fears can be reduced by good preparation that also lays the groundwork for making an effective presentation.

A Presentation Is...

A presentation is a means of communication that can be adapted to various speaking situations, such as talking to a group, addressing a meeting or briefing a team.

A presentation can also be used as a broad term that encompasses other ‘speaking engagements’ such as making a speech at a wedding, or getting a point across in a video conference.

To be effective, step-by-step preparation and the method and means of presenting the information should be carefully considered. 

A presentation requires you to get a message across to the listeners and will often contain a ' persuasive ' element. It may, for example, be a talk about the positive work of your organisation, what you could offer an employer, or why you should receive additional funding for a project.

The Key Elements of a Presentation

Making a presentation is a way of communicating your thoughts and ideas to an audience and many of our articles on communication are also relevant here, see: What is Communication? for more.

Consider the following key components of a presentation:

Ask yourself the following questions to develop a full understanding of the context of the presentation.

When and where will you deliver your presentation?

There is a world of difference between a small room with natural light and an informal setting, and a huge lecture room, lit with stage lights. The two require quite different presentations, and different techniques.

Will it be in a setting you are familiar with, or somewhere new?

If somewhere new, it would be worth trying to visit it in advance, or at least arriving early, to familiarise yourself with the room.

Will the presentation be within a formal or less formal setting?

A work setting will, more or less by definition, be more formal, but there are also various degrees of formality within that.

Will the presentation be to a small group or a large crowd?

Are you already familiar with the audience?

With a new audience, you will have to build rapport quickly and effectively, to get them on your side.

What equipment and technology will be available to you, and what will you be expected to use?

In particular, you will need to ask about microphones and whether you will be expected to stand in one place, or move around.

What is the audience expecting to learn from you and your presentation?

Check how you will be ‘billed’ to give you clues as to what information needs to be included in your presentation.

All these aspects will change the presentation. For more on this, see our page on Deciding the Presentation Method .

The role of the presenter is to communicate with the audience and control the presentation.

Remember, though, that this may also include handing over the control to your audience, especially if you want some kind of interaction.

You may wish to have a look at our page on Facilitation Skills for more.

The audience receives the presenter’s message(s).

However, this reception will be filtered through and affected by such things as the listener’s own experience, knowledge and personal sense of values.

See our page: Barriers to Effective Communication to learn why communication can fail.

The message or messages are delivered by the presenter to the audience.

The message is delivered not just by the spoken word ( verbal communication ) but can be augmented by techniques such as voice projection, body language, gestures, eye contact ( non-verbal communication ), and visual aids.

The message will also be affected by the audience’s expectations. For example, if you have been billed as speaking on one particular topic, and you choose to speak on another, the audience is unlikely to take your message on board even if you present very well . They will judge your presentation a failure, because you have not met their expectations.

The audience’s reaction and therefore the success of the presentation will largely depend upon whether you, as presenter, effectively communicated your message, and whether it met their expectations.

As a presenter, you don’t control the audience’s expectations. What you can do is find out what they have been told about you by the conference organisers, and what they are expecting to hear. Only if you know that can you be confident of delivering something that will meet expectations.

See our page: Effective Speaking for more information.

How will the presentation be delivered?

Presentations are usually delivered direct to an audience.  However, there may be occasions where they are delivered from a distance over the Internet using video conferencing systems, such as Skype.

It is also important to remember that if your talk is recorded and posted on the internet, then people may be able to access it for several years. This will mean that your contemporaneous references should be kept to a minimum.


Many factors can influence the effectiveness of how your message is communicated to the audience.

For example background noise or other distractions, an overly warm or cool room, or the time of day and state of audience alertness can all influence your audience’s level of concentration.

As presenter, you have to be prepared to cope with any such problems and try to keep your audience focussed on your message.   

Our page: Barriers to Communication explains these factors in more depth.

Continue to read through our Presentation Skills articles for an overview of how to prepare and structure a presentation, and how to manage notes and/or illustrations at any speaking event.

Continue to: Preparing for a Presentation Deciding the Presentation Method

See also: Writing Your Presentation | Working with Visual Aids Coping with Presentation Nerves | Dealing with Questions Learn Better Presentation Skills with TED Talks

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  • presentation

an act of presenting.

the state of being presented.

a social introduction, as of a person at court.

an exhibition or performance, as of a play or film.

offering, delivering, or bestowal, as of a gift.

a demonstration, lecture, or welcoming speech.

a manner or style of speaking, instructing, or putting oneself forward: His presentation was very poor.

Commerce . the presentment of a bill, note, or the like.

Obstetrics .

the position of the fetus in the uterus during labor.

the appearance of a particular part of the fetus at the cervix during labor: a breech presentation.

Ecclesiastical . the act or the right of presenting a member of the clergy to the bishop for institution to a benefice.

Origin of presentation

Other words from presentation.

  • non·pres·en·ta·tion, noun
  • self-pres·en·ta·tion, noun

Words Nearby presentation

  • presenile dementia
  • presenility
  • presentable
  • present arms
  • presentational
  • presentationalism
  • presentationism
  • presentative
  • presentative realism Unabridged Based on the Random House Unabridged Dictionary, © Random House, Inc. 2023

How to use presentation in a sentence

Look no further than those execs who have sat through online presentations outlining a more inclusive workplace only to have to go back to working in teams where they’re made to feel different.

The day of the presentation comes, and the ecommerce team gathers around, continuously nodding along with each slide.

In the questions-and-answer presentation on Wednesday, Palantir did not address the issue of voting power.

For repurposing, you can use four different formats, which are – video series, infographics, podcasts, and presentations.

This presentation will explain the ins and outs of the process as well as the need for older children who are looking for a home as well.

We were scoring it like the Olympics: presentation , technique.

Bogucki includes the leaflet in a Powerpoint presentation he has developed.

Her biggest surprise, she said, was realizing how much presentation and technical points mattered.

That may be partially because The Big Lebowski is their most nihilistic presentation .

One of the hottest tickets at the 2014 edition of Comic-Con, the annual nerd mecca in San Diego, was the Marvel presentation .

You were obliging enough to ask me to accept a presentation copy of your verses.

Nor was ever a better presentation made of the essential program of socialism.

After the presentation of the Great Southern case our Bill was heard and all the opposition.

The presentation of the Railway case and the rebutting evidence did not begin till all the public witnesses had been heard.

Furthermore, a note is payable on demand when it is thus stated, or is payable at sight or on presentation .

British Dictionary definitions for presentation

/ ( ˌprɛzənˈteɪʃən ) /

the act of presenting or state of being presented

the manner of presenting, esp the organization of visual details to create an overall impression : the presentation of the project is excellent but the content poor

the method of presenting : his presentation of the facts was muddled

a verbal report presented with illustrative material, such as slides, graphs, etc : a presentation on the company results

an offering or bestowal, as of a gift

( as modifier ) : a presentation copy of a book

a performance or representation, as of a play

the formal introduction of a person, as into society or at court; debut

the act or right of nominating a clergyman to a benefice

med the position of a baby relative to the birth canal at the time of birth

commerce another word for presentment (def. 4)

television linking material between programmes, such as announcements, trailers, or weather reports

an archaic word for gift

philosophy a sense datum

(often capital) another name for (feast of) Candlemas

Derived forms of presentation

  • presentational , adjective

Collins English Dictionary - Complete & Unabridged 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012

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Definition of 'presentation'

  • presentation

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Presentation in british english, examples of 'presentation' in a sentence presentation, related word partners presentation, trends of presentation.

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Definition of presentation noun from the Oxford Advanced Learner's Dictionary


  • presentation on/about somebody/something The sales manager will give a presentation on the new products.
  • Several speakers will be making short presentations .
  • The conference will begin with a keynote presentation by a leading industry figure.
  • a slide/video/multimedia presentation
  • presentation on

Definitions on the go

Look up any word in the dictionary offline, anytime, anywhere with the Oxford Advanced Learner’s Dictionary app.

defination of presentation

Business Jargons

A Business Encyclopedia


Definition : A presentation is a form of communication in which the speaker conveys information to the audience. In an organization presentations are used in various scenarios like talking to a group, addressing a meeting, demonstrating or introducing a new product, or briefing a team. It involves presenting a particular subject or issue or new ideas/thoughts to a group of people.

It is considered as the most effective form of communication because of two main reasons:

  • Use of non-verbal cues.
  • Facilitates instant feedback.


Business Presentations are a tool to influence people toward an intended thought or action.

Parts of Presentation


  • Introduction : It is meant to make the listeners ready to receive the message and draw their interest. For that, the speaker can narrate some story or a humorous piece of joke, an interesting fact, a question, stating a problem, and so forth. They can also use some surprising statistics.
  • Body : It is the essence of the presentation. It requires the sequencing of facts in a logical order. This is the part where the speaker explains the topic and relevant information. It has to be critically arranged, as the audience must be able to grasp what the speaker presents.
  • Conclusion : It needs to be short and precise. It should sum up or outline the key points that you have presented. It could also contain what the audience should have gained out of the presentation.

Purpose of Presentation

  • To inform : Organizations can use presentations to inform the audience about new schemes, products or proposals. The aim is to inform the new entrant about the policies and procedures of the organization.
  • To persuade : Presentations are also given to persuade the audience to take the intended action.
  • To build goodwill : They can also help in building a good reputation

Factors Affecting Presentation


Audience Analysis

Communication environment, personal appearance, use of visuals, opening and closing presentation, organization of presentation, language and words, voice quality, body language, answering questions, a word from business jargons.

Presentation is a mode of conveying information to a selected group of people live. An ideal presentation is one that identifies and matches the needs, interests and understanding level of the audience. It also represents the facts, and figures in the form of tables, charts, and graphs and uses multiple colours.

Related terms:

  • Verbal Communication
  • Visual Communication
  • Non-Verbal Communication
  • Communication
  • 7 C’s of Communication

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What Are Effective Presentation Skills (and How to Improve Them)

Presentation skills are essential for your personal and professional life. Learn about effective presentations and how to boost your presenting techniques.

[Featured Image]: The marketing manager, wearing a yellow top, is making a PowerPoint presentation.

At least seven out of 10 Americans agree that presentation skills are essential for a successful career [ 1 ]. Although it might be tempting to think that these are skills reserved for people interested in public speaking roles, they're critical in a diverse range of jobs. For example, you might need to brief your supervisor on research results.

Presentation skills are also essential in other scenarios, including working with a team and explaining your thought process, walking clients through project ideas and timelines, and highlighting your strengths and achievements to your manager during performance reviews.

Whatever the scenario, you have very little time to capture your audience’s attention and get your point across when presenting information—about three seconds, according to research [ 2 ]. Effective presentation skills help you get your point across and connect with the people you’re communicating with, which is why nearly every employer requires them.

Understanding what presentation skills are is only half the battle. Honing your presenting techniques is essential for mastering presentations of all kinds and in all settings.

What are presentation skills?

Presentation skills are the abilities and qualities necessary for creating and delivering a compelling presentation that effectively communicates information and ideas. They encompass what you say, how you structure it, and the materials you include to support what you say, such as slides, videos, or images.

You'll make presentations at various times in your life. Examples include:

Making speeches at a wedding, conference, or another event

Making a toast at a dinner or event

Explaining projects to a team 

Delivering results and findings to management teams

Teaching people specific methods or information

Proposing a vote at community group meetings

Pitching a new idea or business to potential partners or investors

Why are presentation skills important? 

Delivering effective presentations is critical in your professional and personal life. You’ll need to hone your presentation skills in various areas, such as when giving a speech, convincing your partner to make a substantial purchase, and talking to friends and family about an important situation.

No matter if you’re using them in a personal or professional setting, these are the skills that make it easier and more effective to convey your ideas, convince or persuade others, and experience success. A few of the benefits that often accompany improving your presentation skills include:

Enriched written and verbal communication skills

Enhanced confidence and self-image

Boosted critical thinking and problem-solving capabilities

Better motivational techniques

Increased leadership skills

Expanded time management, negotiation, and creativity

The better your presenting techniques, the more engaging your presentations will be. You could also have greater opportunities to make positive impacts in business and other areas of your life.

Effective presentation skills

Imagine yourself in the audience at a TED Talk or sitting with your coworkers at a big meeting held by your employer. What would you be looking for in how they deliver their message? What would make you feel engaged?

These are a few questions to ask yourself as you review this list of some of the most effective presentation skills.

Verbal communication

How you use language and deliver messages play essential roles in how your audience will receive your presentation. Speak clearly and confidently, projecting your voice enough to ensure everyone can hear. Think before you speak, pausing when necessary and tailoring the way you talk to resonate with your particular audience.

Body language

Body language combines various critical elements, including posture, gestures, eye contact, expressions, and position in front of the audience. Body language is one of the elements that can instantly transform a presentation that would otherwise be dull into one that's dynamic and interesting.

Voice projection

The ability to project your voice improves your presentation by allowing your audience to hear what you're saying. It also increases your confidence to help settle any lingering nerves while also making your message more engaging. To project your voice, stand comfortably with your shoulders back. Take deep breaths to power your speaking voice and ensure you enunciate every syllable you speak.

How you present yourself plays a role in your body language and ability to project your voice. It also sets the tone for the presentation. Avoid slouching or looking overly tense. Instead, remain open, upright, and adaptable while taking the formality of the occasion into account.


Incorporating storytelling into a presentation is an effective strategy used by many powerful public speakers. It has the power to bring your subject to life and pique the audience’s curiosity. Don’t be afraid to tell a personal story, slowly building up suspense or adding a dramatic moment. And, of course, be sure to end with a positive takeaway to drive your point home.

Active listening

Active listening is a valuable skill all on its own. When you understand and thoughtfully respond to what you hear—whether it's in a conversation or during a presentation—you’ll likely deepen your personal relationships and actively engage audiences during a presentation. As part of your presentation skill set, it helps catch and maintain the audience’s attention, helping them remain focused while minimizing passive response, ensuring the message is delivered correctly, and encouraging a call to action.

Stage presence

During a presentation, projecting confidence can help keep your audience engaged. Stage presence can help you connect with your audience and encourage them to want to watch you. To improve your presence, try amping up your normal demeanor by infusing it with a bit of enthusiasm. Project confidence and keep your information interesting.

Watch your audience as you’re presenting. If you’re holding their attention, it likely means you’re connecting well with them.


Monitoring your own emotions and reactions will allow you to react well in various situations. It helps you remain personable throughout your presentation and handle feedback well. Self-awareness can help soothe nervousness during presentations, allowing you to perform more effectively.

Writing skills

Writing is a form of presentation. Sharp writing skills can help you master your presentation’s outline to ensure you stay on message and remain clear about your objectives from the beginning until the end. It’s also helpful to have strong writing abilities for creating compelling slides and other visual aids.

Understanding an audience

When you understand your audience's needs and interests, you can design your presentation around them. In turn, you'll deliver maximum value to them and enhance your ability to make your message easy to understand.

Learn more about presentation skills from industry experts at SAP:

How to improve presentation skills

There’s an art to public speaking. Just like any other type of art, this is one that requires practice. Improving your presentation skills will help reduce miscommunications, enhance your time management capabilities, and boost your leadership skills. Here are some ways you can improve these skills:

Work on self-confidence.

When you’re confident, you naturally speak more clearly and with more authority. Taking the time to prepare your presentation with a strong opening and compelling visual aids can help you feel more confident. Other ways to improve your self-confidence include practicing positive self-talk, surrounding yourself with positive people, and avoiding comparing yourself (or your presentation) to others.

Develop strategies for overcoming fear.

Many people are nervous or fearful before giving a presentation. A bad memory of a past performance or insufficient self-confidence can contribute to fear and anxiety. Having a few go-to strategies like deep breathing, practicing your presentation, and grounding can help you transform that fear into extra energy to put into your stage presence.

Learn grounding techniques.

Grounding is any type of technique that helps you steer your focus away from distressing thoughts and keeps you connected with your present self. To ground yourself, stand with your feet shoulder-width apart and imagine you’re a large, mature tree with roots extending deep into the earth—like the tree, you can become unshakable.

Learn how to use presentation tools.

Visual aids and other technical support can transform an otherwise good presentation into a wow-worthy one. A few popular presentation tools include:

Canva: Provides easy-to-design templates you can customize

Powtoon: Animation software that makes video creation fast and easy

PowerPoint: Microsoft's iconic program popular for dynamic marketing and sales presentations

Practice breathing techniques.

Breathing techniques can help quell anxiety, making it easier to shake off pre-presentation jitters and nerves. It also helps relax your muscles and get more oxygen to your brain.  For some pre-presentation calmness, you can take deep breaths, slowly inhaling through your nose and exhaling through your mouth.

While presenting, breathe in through your mouth with the back of your tongue relaxed so your audience doesn't hear a gasping sound. Speak on your exhalation, maintaining a smooth voice.

Gain experience.

The more you practice, the better you’ll become. The more you doanything, the more comfortable you’ll feel engaging in that activity. Presentations are no different. Repeatedly practicing your own presentation also offers the opportunity to get feedback from other people and tweak your style and content as needed.

Tips to help you ace your presentation

Your presentation isn’t about you; it’s about the material you’re presenting. Sometimes, reminding yourself of this ahead of taking center stage can help take you out of your head, allowing you to connect effectively with your audience. The following are some of the many actions you can take on the day of your presentation.

Arrive early.

Since you may have a bit of presentation-related anxiety, it’s important to avoid adding travel stress. Give yourself an abundance of time to arrive at your destination, and take into account heavy traffic and other unforeseen events. By arriving early, you also give yourself time to meet with any on-site technicians, test your equipment, and connect with people ahead of the presentation.

Become familiar with the layout of the room.

Arriving early also gives you time to assess the room and figure out where you want to stand. Experiment with the acoustics to determine how loudly you need to project your voice, and test your equipment to make sure everything connects and appears properly with the available setup. This is an excellent opportunity to work out any last-minute concerns and move around to familiarize yourself with the setting for improved stage presence.

Listen to presenters ahead of you.

When you watch others present, you'll get a feel for the room's acoustics and lighting. You can also listen for any data that’s relevant to your presentation and revisit it during your presentation—this can make the presentation more interactive and engaging.

Use note cards.

Writing yourself a script could provide you with more comfort. To prevent sounding too robotic or disengaged, only include talking points in your note cards in case you get off track. Using note cards can help keep your presentation organized while sounding more authentic to your audience.

Learn to deliver clear and confident presentations with Dynamic Public Speaking from the University of Washington. Build confidence, develop new delivery techniques, and practice strategies for crafting compelling presentations for different purposes, occasions, and audiences.

Article sources

Forbes. “ New Survey: 70% Say Presentation Skills are Critical for Career Success ,” Accessed December 7, 2022. “ 15 Presentation and Public Speaking Stats You Need to Know , Accessed December 7, 2022.

This content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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Pres•en•ta•tion, pre·sen·ta·tion.

  • active public information policy
  • altitude hole
  • artillery fire plan table
  • augmentation
  • banker's check
  • breech birth
  • breech delivery
  • breech presentation
  • Candlemas Day
  • content curation
  • costume piece
  • counterdemonstration
  • preselector
  • pre-seminal
  • presence chamber
  • presence of mind
  • presenile dementia
  • Presensation
  • present arms
  • present moment
  • present participle
  • present perfect
  • present perfect tense
  • present progressive
  • present progressive tense
  • present tense
  • present times
  • present value
  • Present, The
  • presentable
  • presentably
  • Presentaneous
  • presentation copy
  • presentational
  • presentationism
  • presentative
  • present-day
  • Present-day English
  • presenteeism
  • presentence
  • presentiality
  • presentially
  • Presentiate
  • presentient
  • Presentific
  • Presentifical
  • presentiment
  • presentimental
  • presentiveness
  • Present Worth
  • Present Worth of Capital Expenditures
  • present you as
  • present you with
  • present yourself
  • Present-Day English
  • Present-Minded Individualism
  • present-worth factor
  • presentability
  • presentablely
  • presentableness
  • Presentance Report
  • Presentasi Pemikiran Kritis Mahasiswa
  • Presentation Accept
  • Presentation and Personalization Management
  • Presentation Brothers College, Cork
  • Presentation client
  • Presentation Connect
  • Presentation Connection Endpoint
  • Presentation Connection Endpoint Identifier
  • Presentation Context Definition List
  • Presentation Context Identifier
  • Presentation Controller Mediator Entity Foundation
  • Presentation Convent Kodaikanal
  • Presentation copy
  • Presentation Data Value
  • Presentation Department
  • Presentation Departments
  • Présentation des Normes Européennes
  • presentation drawing
  • Presentation du Systeme de Planification et de Gestion de Frequence
  • Presentation Element Parser, YACC
  • Presentation Environment for Multimedia Objects
  • Presentation File
  • Presentation Function
  • Présentation Générale Lex Persona
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Presentation Definition & A Complete Guide For Beginners

Last updated on September 9th, 2023

Presentation Definition & A Complete Guide For Beginners

For many people it might sound like a strange question, however, many beginners still find it a bit confusing to understand what a presentation is. This not only includes students learning about the art of presenting their ideas but also people across various cultures who find the concept alien. For example, if you ask an engineer to give a presentation about an engineering concept or design, he/she might find it difficult to switch gears to public speaking. Similarly, many people who work within a vacuum might suddenly be asked to present something, without having any prior experience of speaking before an audience  or using presentation software like PowerPoint . Let’s take a look at a basic presentation definition, followed by dictionary definitions, with a complete guide for beginners.

What is a Presentation?

A presentation in the context of public speaking can be described as an activity where a presenter presents his/her ideas, explains a process, provides information, or raises questions regarding a subject for public debate. There can be many definitions of a presentation, however, it can be basically narrowed down to the aforementioned.

defination of presentation

Presentation Definitions

While there are many definitions of what a presentation is and what it entails, here are a few dictionary definitions about what a presentation is generally considered to be:

An activity in which someone shows, describes, or explains something to a group of people.

Source: Presentation Definition by  Merriam-Webster’s Learner’s Dictionary

A speech or talk in which a new product, idea, or piece of work is shown and explained to an audience.

Source:   Presentation Definition by Oxford Dictionary

A talk giving information about something.

Source:   Presentation Definition by Cambridge Dictionary


5 Different Types of Presentations

Presentations can be presented for different purposes. Before presenting a presentation, it is necessary that you have a clear idea regarding the purpose of the presentation. Below is an overview of some of the 5 most common types of presentations:

1. Informative

You might need to create an informative presentation to explain important details tied to a topic before an audience. This type of presentation might be brief, with essential information. Such a presentation is usually based on facts and avoids too many complicated details and assumptions.

Examples: Class lectures, research findings, technical information, results from experiments, etc.

2. Persuasive

A persuasive presentation is geared towards convincing the audience to believe a specific point of view. Such a presentation might conclude with a call to action.

Examples: Product demos, sales pitch, investor pitch, presentations on social issues, debates, etc.

3. Instructional

Such a presentation might be to provide an audience with instructions, such as regarding a process, or the use of a product. Such presentations are usually longer, as they require demonstrations and detailed explanation of each aspect of the topic.

Examples: Tutorials for using a software, device or machine, employee orientation presentations, explanation of a course syllabus, etc.

4. Arousing

This type of presentation is meant to make the audience think about a certain topic. This can be to appeal to the intellect and emotions of the audience to point them towards a certain point of view or to start a social debate.

Example: Religious speech, presentation about a taboo, motivational presentation, etc.

5. Decision Making

Some presentations are conducted with the sole aim of providing facts and figures to help the audience reach a decision. This might include a business presentation about say, market share, profits, project revenue and market competition; so that the board members might be able to decide a future course of action for the company.

Examples: Business meetings, presentation about legislation and laws, a SWOT analysis presentation, etc.


3 Different Means of Presenting Presentations

How a presentation is presented can be roughly divided into 3 main categories, i.e. oral, visual only oral and visual.

1. Oral Only

This might simply include a presenter speaking directly to the audience, without any visual aid. This type of presentation can be difficult, since it can be hard to grab audience attention without any visual aid. If you are looking to give an oral presentation, you must have very good presentation skills and a compelling story to tell your audience. In fact, your audience is likely to be more interested in your presentation if you can present your ideas, concepts and explanations like a story.

While it might seem unlikely that someone would resort to an audio only presentation, however, this too can be quite an effective method for creating a sense of mystery of making your audience pay more attention to the content of your presentation. Such a presentation might be presented in the form of a story, read out or played via an audio device.

2. Visual Only

This might include a set of images or a video playing out before an audience. Such a presentation might include slides or a video clip with text that the audience requires to read to understand the visuals, a silent animation with a symbolic message, a set of images played like a slideshow, and the like.

3. Visual & Oral

This is the most common method of presenting a presentation. Whether it is a presenter directly or remotely presenting a presentation, or a video presentation playing out before an audience, the use of both visual and an oral explanation is usually the most effective method for presenting a presentation. Such a presentation may also include background music, and audio effects to make the presentation more compelling.

Other than presentation software, and the use of devices like projectors, monitors and TV screens, visual and oral presentations might also include photographs, whiteboards, and handouts.


Commonly Used Pesentation Software, Platforms & Methods

Here are a few commonly used apps, platforms and methods used by presenters for making presentations.

Slide Decks

Nowadays, most people simply relate the word ‘presentation’ with a slide deck, typically created in PowerPoint. This includes various slides, each with bits of information. These slides are presented one by one, usually starting with a title slide, introduction of the topic, main content, followed by a conclusion. According to some estimates, 30 million PowerPoint presentations are created on a daily basis.

PowerPoint, Keynote , Prezi , and Google Slides are a few of the most famous presentation platforms for designing and presenting slide decks.

defination of presentation

Video Presentations

Presentations can also have other forms, such as video presentations. These can include slides converted from PowerPoint to video format , video clips created using web apps like PowToon , YouTube videos, as well as elaborate videos produced using sophisticated video editing and production software.


Interactive Presentations

This type of presentation might include the ability of the audience to interact with the presenter or presentation in some way. For example, the audience might be given the chance to view the slide deck and react to certain parts of the presentation using apps, polls, quizzes, etc. Hence, these type of presentations might include mechanisms where a presenter is able to switch between content using interactive buttons, with some sort of user interaction.

Some platforms for making interactive presentations include; Articulate , Mindomo , Office Mix , etc. Also see out post about interactive audience response systems .

Beyond the digital sense, interactive presentations might include something as simple as a class lecture with student participation, or a presentation where the audience is actively engaged to work with the presenter in some way.

Interactive Presentations

Webinars & Online Presentations

Online presentations and webinars usually include Live presentations presented using various internet based platforms. While many people also share their presentations online for universal viewing, using services like SlideShare, SlideOnline and AuthorStream, usually, the word online presentations is used for Live presentations presented remotely using the Internet. These may or may not include visual aid, however, usually presenters opt for PowerPoint slides presented via a number of remote meeting and  conferencing apps like Skype, Google Hangouts, Zoom , , TeamViewer, and the like.

Related: Also see our post about best screens sharing solutions for presenters .


Other than apps, some presenters might choose to go old school and use paper handouts, with an oral speech or discussion to present a presentation. This method is most likely to be used by teachers, such as when handing out an assignment where students might have to make use of the handouts to draw conclusions.

It is also worth mentioning here that some presenters like giving their audience handouts for their PowerPoint presentations so the audience can follow their slides more conveniently. These handouts might be distributed in the form of printed or digital handouts. You can learn more about the latter from our posts about digital handouts .

Example of handouts image

Whiteboards and Interactive Whiteboards

This too is a method most likely to be used by educators to teach students using either a real whiteboard or a digital one. The presenter might use a marker to draw diagrams, or write down points and explanations on the whiteboard to explain the topic.

There are also interactive whiteboards and apps which can aid audience participation and interactivity. Some examples include; Deekit , RealTime Board , and digital whiteboard devices.

The image below shows an interactive whiteboard by Smart Tech. This range of boards developed by Smart tech are called Smart Boards .


Live Demonstration

This method is most likely to be used for a sales presentation to show the utility of a product. Such presentations are common during promotional events organized by different companies, and governments (to promote businesses); such as Expo events. Live demos have also been one of the most commonly used methods for selling products by door to door salesmen.


The presentation definitions, types, methods, apps and devices mentioned in this post includes some common examples of how and why presentations are presented. If you’re a newbie looking to give a killer presentation at Office or school and find the above mentioned too overwhelming; we would simply recommend that you use PowerPoint for making slides to present before your audience.

You can pick a template from these thousands of free PowerPoint templates to choose the one most relevant for your topic, create a slide deck, and rehearse the presentation beforehand.

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Synonyms and antonyms of presentation in English

Presentation, synonyms and examples, see words related to presentation, presentation | american thesaurus.


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Definition of a Powerpoint Presentation

Businesswoman holding presentation at a meeting with colleagues in the office

When you want to make a slideshow complete with text and multimedia content, Microsoft PowerPoint can handle whatever you throw at it. A PowerPoint presentation can share important information such as a business plan or educational lesson, or it can be useful for entertainment purposes.


You have a lot of control over customizing a PowerPoint presentation and can start quickly with templates and a variety of useful tools. Microsoft offers a free basic web version of PowerPoint but requires an Office 365 subscription to get the most from the powerful program.

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PowerPoint Presentation Description

The basic purpose of a PowerPoint presentation is to communicate information or media through a series of slides. Along with regular text, your slides can contain numerous types of content such as tables, images, drawings, charts, links, word art, videos, audio and even embedded add-ins from Microsoft. The software also has built-in editing tools that you can use to resize, position and update content without needing to open items in other applications.

Using PowerPoint

Often, you narrate a presentation when you give it live or record audio for viewers when you're sharing your presentation to a group remotely. However, you can also include all the important information in the slides themselves or in the speaker notes found below each slide. The program comes with presentation planning tools that can help you both with the narration and timing of the presentation.

PowerPoint also gives you flexibility with presentation styles. You can share your presentation online and let other users view or even edit the content. You can also use the slideshow format that you can configure to show slides at a specified time interval, set up a custom display format or add extras such as subtitles.

Popular PowerPoint Features

Some of PowerPoint's most popular features include the built-in slide designer and templates that can help you make presentations quickly without needing much knowledge of the process. For example, by opening the program's template library, you can generate a starter file with a title slide with your preferred background, layout and color scheme. You can then use the program's duplication option to generate more formatted slides easily. Even if you make a presentation from scratch, you can use a Design Ideas button that generates a list of ready-to-use slide styles to select.

Other helpful PowerPoint features include the built-in transitions and animations, text highlighter and drawing tools. The transitions and animations make your presentation look professional and interesting with effects like fading, growing and shrinking, morphing and zooming. The text highlighter and drawing tools make it easier to point out information as you give presentations. The latest PowerPoint also lets you insert 3D models that users can interact with.

Common Uses of PowerPoint

Whether you use one slide or many, you can find uses for PowerPoint in many professions and areas. Some examples of PowerPoint projects include:

  • Work portfolios
  • Business meetings
  • Tutorials for students and workers
  • Photo slideshows
  • Mailing labels
  • Timelines and flowcharts
  • Family trees

How to Get PowerPoint

If you're comfortable with a limited version of PowerPoint that you access through your web browser or mobile device, you can use your free Microsoft account to sign in to the OneDrive version of all the Office products. This version allows for collaboration and gives you access to some templates like the paid versions do. However, you can expect some advanced editing options and features – like live narration recording – not to work.

Otherwise, you can purchase the Office 365 Personal or Office 365 Home version of Office that gives you access to the software on all platforms. You pay either monthly or yearly and gain access to all of PowerPoint's premium features along with perks such as a large amount of storage on OneDrive, technical support and access to other popular Office apps. Office 365 Home allows up to six users versus just one for Office 365 Personal, so your whole family can benefit.

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  • Review Article
  • Published: 25 July 2023

Epidemiology, clinical presentation, pathophysiology, and management of long COVID: an update

  • Sizhen Su 1 ,
  • Yimiao Zhao 2 , 3 ,
  • Na Zeng 2 , 3 ,
  • Xiaoxing Liu 1 ,
  • Yongbo Zheng 4 ,
  • Jie Sun 5 ,
  • Yi Zhong 1 ,
  • Shuilin Wu 2 , 3 ,
  • Shuyu Ni 2 , 3 ,
  • Yimiao Gong 1 , 4 ,
  • Zhibo Zhang 1 ,
  • Nan Gao 6 ,
  • Kai Yuan   ORCID: 1 ,
  • Wei Yan   ORCID: 1 ,
  • Le Shi   ORCID: 1 ,
  • Arun V. Ravindran 7 ,
  • Thomas Kosten   ORCID: 8 ,
  • Jie Shi   ORCID: 2 ,
  • Yanping Bao   ORCID: 2 , 3 &
  • Lin Lu   ORCID: 1 , 2 , 4  

Molecular Psychiatry ( 2023 ) Cite this article

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The increasing number of coronavirus disease 2019 (COVID-19) infections have highlighted the long-term consequences of severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2) infection called long COVID. Although the concept and definition of long COVID are described differently across countries and institutions, there is general agreement that it affects multiple systems, including the immune, respiratory, cardiovascular, gastrointestinal, neuropsychological, musculoskeletal, and other systems. This review aims to provide a synthesis of published epidemiology, symptoms, and risk factors of long COVID. We also summarize potential pathophysiological mechanisms and biomarkers for precise prevention, early diagnosis, and accurate treatment of long COVID. Furthermore, we suggest evidence-based guidelines for the comprehensive evaluation and management of long COVID, involving treatment, health systems, health finance, public attitudes, and international cooperation, which is proposed to improve the treatment strategies, preventive measures, and public health policy making of long COVID.

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This study was supported by a grant from the National Key Research and Development Program of China (2021YFC0863700, 2019YFA0706200), Natural Science Foundation of Beijing Municipality of China (M23013), National Programs for Brain Science and Brain-like Intelligence Technology of China (STI2030-Major Projects, 2021ZD0200800, 2021ZD0200700), and the National Natural Science Foundation of China (no. 82288101, 82171514). The authors declare that the research was conducted in the absence of any commercial or financial relationship that could be constructed as a potential conflict of interests.

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Sizhen Su, Xiaoxing Liu, Yi Zhong, Yimiao Gong, Zhibo Zhang, Kai Yuan, Wei Yan, Le Shi & Lin Lu

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LL and YB proposed the topic and main idea, SS was responsible for literature search, drafting the manuscript, and making the figures, and revising all versions. XL, NZ, YZ, YZ, SW, YZ, JS, and SN contributed to the first draft. YG, ZZ, NG, KY, WY, LS, AVR, TK, and JS revised the manuscript for intellectual content. YB and LL proposed the topic of the review and commented on and revised the manuscript.

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Su, S., Zhao, Y., Zeng, N. et al. Epidemiology, clinical presentation, pathophysiology, and management of long COVID: an update. Mol Psychiatry (2023).

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Received : 15 January 2023

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    presentation noun pre· sen· ta· tion ˌprē-ˌzen-ˈtā-shən ˌpre-zᵊn-, ˌprē-zᵊn- Synonyms of presentation 1 a : the act of presenting b : the act, power, or privilege especially of a patron of applying to the bishop or ordinary for instituting someone into a benefice 2 : something presented: such as a : a symbol or image that represents something b


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    A presentation is a means of communication that can be adapted to various speaking situations, such as talking to a group, addressing a meeting or briefing a team. A presentation can also be used as a broad term that encompasses other 'speaking engagements' such as making a speech at a wedding, or getting a point across in a video conference.

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    Definitions of presentation noun the activity of formally presenting something (as a prize or reward) "she gave the trophy but he made the presentation " see more noun the act of presenting a proposal see more noun the act of making something publicly available; presenting news or other information by broadcasting or printing it

  6. PRESENTATION Definition & Usage Examples

    noun an act of presenting. the state of being presented. a social introduction, as of a person at court. an exhibition or performance, as of a play or film. offering, delivering, or bestowal, as of a gift. a gift. a demonstration, lecture, or welcoming speech.

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    PRESENTATION meaning: 1 : an activity in which someone shows, describes, or explains something to a group of people; 2 : the way in which something is arranged, designed, etc. the way in which something is presented

  8. PRESENTATION definition and meaning

    A presentation is a formal event at which someone is given a prize or award . He received his award at a presentation in London yesterday. the presentation ceremony. Synonyms: giving, award, offering, donation More Synonyms of presentation 3. countable noun

  9. PRESENTATION definition in American English

    1. uncountable noun Presentation is the appearance of something, that someone has worked to create. We serve traditional French food cooked in a lighter way, keeping the presentation simple. 2. countable noun A presentation is a formal event at which someone is given a prize or award.

  10. presentation definition

    presentation meaning: 1. the way something is arranged or shown to people: 2. a talk giving information about something…. Learn more.

  11. presentation noun

    noun OPAL W /ˌpreznˈteɪʃn/ /ˌpriːznˈteɪʃn/ [countable] a meeting at which something, especially a new product or idea, or piece of work, is shown to a group of people presentation on/about somebody/something The sales manager will give a presentation on the new products. Several speakers will be making short presentations.

  12. Presentation

    A speaker giving a presentation using a projector. A presentation conveys information from a speaker to an audience. Presentations are typically demonstrations, introduction, lecture, or speech meant to inform, persuade, inspire, motivate, build goodwill, or present a new idea/product. [1] Presentations usually require preparation, organization ...

  13. What is Presentation? Definition, Parts and Factors

    Definition: A presentation is a form of communication in which the speaker conveys information to the audience. In an organization presentations are used in various scenarios like talking to a group, addressing a meeting, demonstrating or introducing a new product, or briefing a team.

  14. What Are Effective Presentation Skills (and How to Improve Them)

    Presentation skills are the abilities and qualities necessary for creating and delivering a compelling presentation that effectively communicates information and ideas. They encompass what you say, how you structure it, and the materials you include to support what you say, such as slides, videos, or images. You'll make presentations at various ...

  15. Presentation Definition & Meaning

    Presentation definition: A formal introduction of someone to others, as at court. The style or manner with which something is offered for consideration or display.


    The word "presentation" does not equal single slides or slide decks - or the delivery skills when showing these slides. We use the word presentation in its widest definition - the whole presentation landscape: formal presentations and informal presentations to internal or external audiences, presentation documents and slideuments, small workshop presentations and keynote addresses ...

  17. Presentation

    1. the act of presenting or state of being presented 2. the manner of presenting, esp the organization of visual details to create an overall impression: the presentation of the project is excellent but the content poor.

  18. Presentation Definition & A Complete Guide For Beginners

    A speech or talk in which a new product, idea, or piece of work is shown and explained to an audience. Source: Presentation Definition by Oxford Dictionary A talk giving information about something. Source: Presentation Definition by Cambridge Dictionary 5 Different Types of Presentations Presentations can be presented for different purposes.

  19. What is a Presentation?

    What is a Presentation? One could define a '' presentation '' as a talk given out loud by one or more people. There are many scenarios that involve presentations. A presentation can be...

  20. Presentation Skills

    Presentation skills can be defined as a set of abilities that enable an individual to: interact with the audience; transmit the messages with clarity; engage the audience in the presentation; and interpret and understand the mindsets of the listeners. These skills refine the way you put forward your messages and enhance your persuasive powers. The present era places great emphasis on good ...

  21. presentation

    presentation - Synonyms, related words and examples | Cambridge English Thesaurus

  22. Definition of a Powerpoint Presentation

    The basic purpose of a PowerPoint presentation is to communicate information or media through a series of slides. Along with regular text, your slides can contain numerous types of content such as tables, images, drawings, charts, links, word art, videos, audio and even embedded add-ins from Microsoft.

  23. What is PowerPoint?

    With PowerPoint on your PC, Mac, or mobile device, you can: Create presentations from scratch or a template. Add text, images, art, and videos. Select a professional design with PowerPoint Designer. Add transitions, animations, and cinematic motion. Save to OneDrive, to get to your presentations from your computer, tablet, or phone.

  24. Epidemiology, clinical presentation, pathophysiology, and management of

    An explicit clinical case definition of long COVID can facilitate global discussion for research, management and policy decision making, which needs the joint efforts of diverse stakeholders ...